Pluto: a social media app concept
Social media, reimagined: a visual grid instead of an endless timeline, full-screen Reels and stories, one composer for everything, and controls that put people first. Ready to build in your brand.
- Category
- Social media app
- Platforms
- iOS app, Android app, Admin console
- Ready in
- About 12 weeks
- Status
- Concept, ready to build
Live demo
Try Pluto
Tap the screen just like the real app, or play the tour and watch it in action. Scroll the features and the phone follows.
On the screen
Welcome to Pluto
Your friends, in orbit. Sign in or create an account to see what they are sharing.
Jump to
Your turn. Tap anything on the screen.
01
Sign up in a minute
Three short steps: an account, a few details and a verified mobile number. Or continue with Google.
- Sign in with a username, email or Google
- A 6-digit code verifies the number
- Clear errors and an easy password reset
02
A gallery, not a timeline
Home is a visual grid where photos, Reels and stories sit side by side, so people choose what to open instead of scrolling forever.
- Stories along the top
- Filters for photos, Reels, stories and live
- View counts on every tile
03
Made for full screen
Open anything and it fills the screen, with like, comment, share and save on a floating rail.
- Comments slide up without leaving the post
- Double-tap to like
- Follow without leaving the viewer
04
Reels and stories
Vertical videos up to 60 seconds with sound, and stories with replies and reactions.
- Swipe from one Reel to the next
- Reply to a story with a message or a like
05
One composer for everything
Post, Reel or story from the same place: pick from the gallery or the camera, add a caption and share.
- Turn comments off for any post
- Hide the like count
- A moment of celebration when it is live
06
Messages and notifications
Direct messages with photos and voice notes, and notifications with Follow back, Accept and Decline right in the list.
- Read receipts and who is active now
- Choose which notifications you get
07
Profiles with room to breathe
Posts, Reels, stories and saved in one profile, with followers and following a tap away.
- Saved posts only you can see
- Friendly empty states for new profiles
- Private accounts approve every follower
08
Privacy and security, up front
Two-factor authentication, login activity and live password checks, plus report and block on every post.
- A code by text message or an authenticator app
- Private accounts with one switch
- Report or block in two taps
- 1Composer for posts, Reels and stories
- 60 sReels, vertical 9:16
- 37Screens, from sign-up to security
What is Pluto?
Pluto is a social media app concept from Humanoid Systems, designed end to end and ready to build for your business. It is a fresh take on what a social app can look like: photos, Reels and stories in one visual space, built around the people you care about rather than an endless timeline.
Who is it for?
Founders building a new social network, brands and media companies that want a social space of their own, creator and fan communities, and organisations that want a private social app for their members. We build Pluto in your brand, with the features your audience needs.
How is Pluto different?
Most social apps look the same: one long timeline, numbers everywhere and settings buried deep. Pluto starts from a blank page. Home is a visual grid where photos, Reels and stories sit side by side, so people choose what to open. Viewing is full screen and immersive. One composer handles posts, Reels and stories. And the controls people care about, from hiding like counts to private accounts and two-factor security, are one tap away.
The look
A dark, space-inspired design with glowing accents, glass surfaces and a floating navigation bar, so Pluto feels like a place of its own rather than a copy of the apps people already use. We can keep it, or redesign it in your brand.
Every screen in Pluto
37 screens, designed and ready to build. Tap one to open it in the demo.
Tech stack
How we would build Pluto for you, with AI-native development.
- FlutterThe iOS and Android apps, from one codebase
- Node.jsAPIs for feeds, posts, follows, comments and notifications
- FirebaseSign-in with OTP and Google, push notifications and real-time messages
- Cloud FirestorePosts, comments, likes, follows and chats, synced live
- Google Cloud Storage and CDNPhotos and Reels stored once and delivered fast, wherever people are
- Transcoder APIEvery Reel prepared in the right sizes for smooth playback on any connection
- AngularThe admin console: reports, moderation, users and analytics
Timeline
About 12 weeks from kick-off to launch on the App Store and Google Play. We confirm the plan after a short workshop.
Workshop: your brand, markets and featuresWeek 1
Design in your brandWeeks 1 to 2
iOS and Android appsWeeks 2 to 9
Backend, feeds and media pipelineWeeks 3 to 9
Admin console and moderationWeeks 6 to 10
Testing on real phonesWeeks 10 to 11
App Store and Google Play launchWeek 12
Questions about this concept
Can you build a social media app like Instagram?
Yes. Pluto covers what people expect from apps like Instagram, from photos, Reels and stories to comments, likes, messages, profiles and notifications, in a design of its own. We build it in your brand, for your audience.
How is Pluto different from other social media apps?
Home is a visual grid rather than an endless timeline, viewing is full screen, one composer handles posts, Reels and stories, and controls such as hiding like counts, private accounts and two-factor security are one tap away.
How long does it take to build a social media app?
About 12 weeks from the first workshop to the App Store and Google Play, because Pluto is already designed. We confirm the timeline after the workshop.
How much does it cost to build a social media app?
It depends on your features, your audience and how much video you expect. Because the product is already designed, it costs less than starting from scratch. We give you a fixed quote after a short workshop.
How do you handle video and Reels?
Reels up to 60 seconds are uploaded once, prepared in the right sizes for each phone and connection, and delivered through a content delivery network so they start quickly.
How do you keep the community safe?
People can report or block from any post or profile, accounts can be private, and two-factor authentication protects logins. Your team reviews reports and moderates content in the admin console.
Who owns the app and the code?
You do. Once the project is paid for, the source code, the designs and the store listings belong to you.
